Wednesday 2 July 2014

Synopsis of why submit articles

Why submit articles? 

Writing content whether a blog, article or presser and distributing them has always been a great way to get publicity and sales, but it's also important for search engine optimisation purposes. Lots of professional and devoted blogs specific to a website that are scattered on the web and mention products or services can make a huge difference for your site's rankings. Content is read world-wide, therefore, your have the potential to syndicated your writing across the globe!

What are the benefits of submitting articles?

Advertising:
The author bio box is your tool to promote your own website and personal brand that can be used to gain unlimited visitors to your website.  Eg. I have over 18 years’ experience in various capacities of marketing, customer service and event management in the public and private sectors. This has placed me into specialising in online marketing and SEO, and as part of my SEO, I write articles for my clients.

Viral marketing:
Nowadays you can gain an amazing amount of traffic by simply submitting content on your blog. When you publish the blog or content, that very same piece can begin appearing on countless other websites. This technology is called RSS (Really Simple Syndication). The power of RSS is simply amazing and there are many websites that you can post your articles to, resulting in more site visitors – as long as the article is relevant and original.

Boost your personal and business credibility:
Publishing your articles on authority article directories can increase your credibility and begins the trust cycle with your readership so you look and are an expert in your niche.

Bring traffic to your site:
The distributing of your articles results in allowing anyone to read it and this alone gives you an opportunity to pick up business that you couldn’t even begin to market for.

Benefit of presence:
Many blogs are read by millions of people which potentially exposes you of visitors who visit these sites every month. Once you get one reader, you can convert him into a fan by posting additional articles. Creating blog posts gives you the opportunity to reach those customers who you couldn’t reach before. The more quality and relevant pieces of writing you have, the more likely those readers are to come to your website. Because most blog posts or article submissions don’t remove articles that have been submitted means that your pieces of content can continue to bring traffic to your site for a long time. Your content may get picked up and generate a click through months or even years later.

One way links:
Articles, blogs and press-releases provide high-quality one-way links to your websites. Even more importantly, blogs and press-releases provide excellent, theme-related content for links (which search engines place great value on), so using this method will give your site even more weight and prominence in the search engines results.